HOME SELLERS GUIDE
Click Here to access my guide – Things to Consider When Selling Your Home
As a full-service Realtor, I will handle the complexities of your transaction so that you can retain your peace of mind throughout the process. Here are some of the duties I may perform on your behalf!
PRE-SALE ACTIVITIES
- Research and determine market value
- Prepare documentation and home warranty for signature
- Home preparation consultation including list of trade professionals who can help prepare your home for sale
- Arrange and attend inspections (representing seller’s interests)
- Develop disclosure packages
MAXIMUM EXPOSURE MARKETING
- Order sign (“Coming Soon” rider optional)
- Arrange for professional photography and videography
- Create a compelling brochure
- Create property website
- Create a virtual tour
- Enter property listing on Multiple Listing Service (MLS)
- Enter property listing on the country’s top real estate websites
- Advertise property via micro-targeted social media campaigns
- Promote property listing via email campaign to agents and buyers
- Create and distribute a “Just Listed” postcard
- Create and distribute an open house invitation to neighbors
- Promote to Agent network; announce at office and regional Buy-Sell meetings
- Utilize Relocation Referral Network to promote your home to relocating buyers from around the country
- Call past client referrals
- Canvass the neighborhood to invite people to the open house and alert buyers
- Submit ads to appropriate publications
- Host Broker’s open house
- Host public open house
- Schedule showings and show property to potential buyers
COMMUNICATION
- Communicate and consult with seller on a regular basis
- Provide feedback from showings in writing
- Continuous monitoring of marketing results
- Respond quickly to all buyer inquiries & make showing appointments
- Facilitate the flow of information between buyers and sellers
NEGOTIATE OFFERS/ACCEPTANCE
- Schedule offer presentation with seller
- Present offer(s)
- Explain ramifications relating to terms
- Negotiate terms on behalf of seller
- Complete necessary paperwork
- Organize and tender copies of offer, counter offer and addenda to appropriate parties for ratification
NEGOTIATE ESCROW
- Deliver completed contract to both parties involved in the contract
- Identify and disclose details concerning property to buyers
- Deliver completed contract to lender
- Deliver contracts to title company
- Coordinate and attend all inspections
- Negotiate post inspection findings
- Resolve problems and challenges relating to property condition
- Coordinate appraisal appointment
- Negotiate any negative impact relating to appraisal
- Arrange home warranty
- Negotiate actual occupancy
- Coordinate and attend the closing
- Work with seller on organizing utility shut-off
- Work with seller on organizing moving and storage
- Arrange and attend buyer’s final walk through
- Resolve any problems or challenges
- Deliver keys to new owners
AFTER ESCROW FOLLOW-UP
- Provide close of escrow package with all supporting home sale documents
- Ensure the transition to new residence is smooth
- Provide a list of trade professionals who can help with repairs or upgrades to your new home
- Serve as a resource to your friends and family